Cover Letters Examples That Get Result
By Mike Simpson
There comes a time in nearly every job seekers life when you plop yourself down in front of the computer and say to yourself…
“Okay, it’s time to find a couple good cover letter examples I can use to help me start writing my cover letter…”
So you do a quick Google search, grab the first three cover letter samples you can find, copy a paragraph from each one, and then you’re off to the races feeling like now all you have to do is “click send” a few times and the interviews will simply start rolling in.
Consider this a gentle wake-up call.
Why Your Cover Letter Is So Important?
In this ultra-competitive job market, it’s just not good enough to “Frankenstein” together a cover letter from the various bits and pieces you find online.
Because hiring managers have “been there, done that.” In other words, they’ve seen it all before.
Not only that, but they want to find candidates that are unique, interesting, and take the time and make the effort to present the best version of themselves.
Your cover letter is your first impression, and therefore, you want to craft the best darn cover letter your hiring manager has ever seen.
So you want to take the time and select the cover letter example that is “tailored” to your situation… in other words, the example cover letter that fits your personality, skills and abilities the best.
Example cover letters are kind of like shoes.
Sure, you might absolutely love that pair of Air Jordan IV’s that are still fresh in the box in your closet from 1989, but you might want to have a second thought before you consider wearing them to a wedding with a tuxedo.
Or perhaps you’ve got a pair of high heels that make you feel like you could walk into a business lunch at the Four Seasons and walk out having sold your company for a billion dollars?
Would you feel the same way if you showed up at the start line for the half marathon you signed up for with those same heels on?
Okay, ridiculous examples aside, I hope you can begin to see my point.
There is not one example cover letter for every situation… no “one-cover-letter-fits-all” solution.
You have to carefully evaluate your situation and decide which cover letter example is going to suit you the most.
What kind of work are you looking for?
Full-time? Or part-time? There’s a cover letter for that.
Are you sending a cover letter in the mail or by email? There’s a cover letter for that too.
There are all kinds of situations that warrant a slightly different cover letter, and it’s imperative that you figure out which one fits you best.
But don’t worry. To help, we’ve compiled a list of 12 of the most common cover letter examples and provided you with an example of a cover letter for each one.
So take a look at the examples and carefully decide which one fits your situation the most.
Before you dive in, a word to the wise…
Don’t just grab the one that fits you best, change the contact information and then start sending it out. As I said before, hiring managers are pretty smart and will be able to tell that you haven’t taken any time to make it your own.
If you want to get job interviews from your cover letter (and at some point, job offers as well!), you need to “tailor” the cover letter to demonstrate your skills, abilities and relevant experience.
Mike's Tip: Once you find a cover letter example that fits your situation, head over to our article How To Write A Cover Letter 101 and use the article to make sure that your cover letter contains all of the important things that hiring managers look for. We'll help you make sure that your cover letter is so irresistible that you'll get an interview from almost every application you submit!
12 Common Cover Letter Examples
Without further ado, here are 12 of the best cover letter examples for nearly every situation you could find yourself in along with a brief description of what makes the style of cover letter unique.
1. Cover Letter Sample For Part-Time Work
If you have no intention of applying for a full-time position, it is very important that you let the hiring manager know this in your cover letter. After all, if you don’t mention this right up front, anything that comes after this will be a total waste of time, and hiring managers value their time more than anything.
On a side note, you should never really be applying for a full-time position when you are only available as a part-time worker. The company has very specific needs, so don’t think they are going to change the entire nature of the position to accommodate your availability.
2. For A New Graduate
Cover letters for new graduates can often be tricky, because generally speaking, new graduates don’t usually have much experience.
So how can you still put yourself forward as a good candidate without experience? You want to focus the cover letter around your skills and abilities, the extra-curricular work you’ve accomplished and your knowledge of the company (and passion for the industry) you’re applying to.
3. When You Have Been Referred
There isn’t anything overly difficult about writing a cover letter when you have been referred by someone else, but the most important thing to know is where you should bring up the referral.
Generally speaking, it is always best to mention your referral in the opening paragraph, because it acts as an attention grabber for the hiring manager.
You’re hoping they’ll think to themselves something along the lines of, “Oh, this person was referred by Jim. I like Jim…he’s a straight shooter. If this person is good enough for Jim, he’s good enough for me. I’m going to bring him in for an interview…”
4. Cold Call Cover Letter Example
The cold call cover letter is appropriate when you are applying to a position that is not necessarily listed on a job board or advertised anywhere. And for that reason, it can be a little tricky.
You really need to blow the hiring manager away in order for them to grant an unsolicited interview request, so there a re a few key things to remember. Most importantly, you really have to do your research and demonstrate that you know the company and position inside out.
After that, it really pays to address the letter to a specific person. Simply writing “To Whom It May Concern” is a great way to have the letter filed under G (for those keeping track that’s the Garbage).
Finally, this letter needs to be all about “pizazz”. Since the reader wasn’t expecting to receive this, you really need to catch their attention and sell yourself, but most importantly, quickly demonstrate how you will add value to their company.
5. For An Email Submission
Please please PLEASE be careful with this one.
Just because a job posting says “submit your cover letter and resume via email”, doesn’t necessarily mean that you can just put these documents in the body of an email.
More often than not, the posting will give further instructions that include attaching your cover letter and resume to an email. Anyone who doesn’t follow this step has a ZERO chance of being brought in for an interview.
Why? Because you can’t follow simple directions.
Now, if there is no stipulation and you determine that using the email body to send your cover letter is okay, then general cover letter writing rules apply.
Where you want to focus your energy is on the subject line. Don’t just write whatever comes to mind as a throwaway and whatever you do, don’t leave it empty! Be clear and concise about what is included in the email and identify the position you are applying for.
6. For A Recruiter
Recruiters are no different than hiring managers, in that they are essentially looking for the same things from your cover letters. What impresses a recruiter the most is when you take the time to tailor your cover letter to a specific posting rather than simply sending them a general letter inquiring about “miscellaneous opportunities”.
7. Someone Changing Careers
Generally speaking, if you are changing careers, you’ll be short on experience. So similarly to the “New Graduate” cover letter, you’ll want to put the focus on your reasons for making the career change along with your relevant skills and abilities and how your experience in your past career will translate to your new career.
And remember, enthusiasm goes a long way. Hiring managers get excited about applicants that really show a desire to succeed in the role and industry they are applying to.
So make sure you do your research and know the position and industry inside out so that you are easily able to show how enthusiastic you are about the opportunity and how determined you are to get started on your new career path.
8. A Great Example of a Cover Letter For An Academic
The trick with an academic cover letter is to avoid rambling on and on and on about everything you’ve accomplished. The reality is, you still need to fall within the “one-page rule” (although some institutions will allow for a second page, you better make darn sure that this is the case!), so the trick is to be clear and concise and highlight your accomplishments without coming across as an encyclopedia.
One other thing to consider is the nature of any research you have done and how you want to convey that in your cover letter.
Quite often people spend too much time talking about what it is they study or plan on studying without ever getting into the “why” of it all.
Be specific about your intentions and don’t assume that the person on the other end of your cover letter is an expert in your field.
9. For An Internship
There really isn’t a huge difference between writing a cover letter for an internship and writing a cover letter for a job opening. You still need to list your qualifications, skills and abilities. You still need to explain how you add value to the company. You still want to sell yourself.
But one thing you want to keep in mind, is even though this internship might be a springboard to YOUR career or education, you don’t want this to be the focus of your cover letter.
The name of the game is still to put the company’s needs ahead of your own.
You’re not their first intern and you won’t be their last, so don’t write your cover letter thinking that their concern is how the internship will help with your placement in your next opportunity.
Add value. Period. This is what they really want to hear from you in your cover letter.
10. Direct Mail
A direct mail cover letter is similar to a cold call cover letter, the main difference being you are not applying to a single company with a single position in mind. Instead, you are “blanketing” as many companies you can at once and therefore trying to send out a general cover letter that can work for them all.
Because of this, we don’t recommend this strategy to our students. It is generally pretty ineffective and a waste of your time or resources.
There is rarely a time when “tailoring” your resume to a specific company and position is not the most effective strategy. However, if you are really short on time (and possibly ambition), here is an example of a direct mail cover letter you can reference.
11. Responding To an Advertisement
The only really distinguishing feature of this type of cover letter is that the opening paragraph generally includes a statement such as “I’m responding to your advertisement I saw in the…”
The rest of the cover letter generally follows the principles of other successful cover letters. However, if you find yourself going through the classifieds in your local newspaper and simply sending off cover letters to whomever has an ad posted, do make sure that you do some research on the company before you send out your cover letter.
Sending one cover letter out for multiple advertisements is a good way to ensure that you won’t be getting too many interviews in the coming days or weeks.
12. When You’re Unemployed
The worst thing you can do when writing an cover letter after you’ve been unemployed for some time is to lie.
Why? Because eventually, the lies you tell in the cover letter will come home to roost at some point in the interview process, meaning you’ll just end up having wasted everyone’s time.
Having said that, if there are some less-than-attractive reasons for your unemployment, don’t make those reasons the focus of your cover letter. You want to keep it positive.
It’s okay to admit fault in certain situations if you can show that you’ve have learned from the tough times and have changed for the better as a result of these struggles.
Transition to focusing on your skills and abilities, and more importantly, your passion and desire for re-entering the workforce. If you have experience from your past that will clearly add value to this new position, than don’t be afraid to clearly demonstrate the connection.
And if you spent your time being unemployed trying to better yourself (for example, taking a class or volunteering), then shift the focus to that.
Putting It All Together
So there you have 12 good cover letter examples for 2017 that will help you get started on crafting a winning cover letter.
Remember that the most important thing for you to accomplish with your cover letter is to demonstrate how you add value to the company you are applying to, and you want to make sure this never gets lost when you get caught up in trying to sell yourself.
And remember, you’re not on your own! Once you’ve chosen your cover letter example you can head over to How to Write a Cover Letter 101 and get great tips on how to right all parts of your cover letter.
Best of luck to you!
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I can write a solid resume, interview well, and make sure that my online presence is on point.
The one thing that’s always been a struggle? The dreaded cover letter.
Cover letters can be absolute torture, and it feels like there are a million ways to screw them up. Is yours too formal or informal? Too long or short? Too much information or too vague?
There’s an upside, though: Making your cover letter awesome doesn’t have to be a long, difficult process. In fact, as I’ve written more and more cover letters over time (and started helping dozens of other people write theirs), they’ve actually become (gasp!) fun.
Below, I’ve listed the 16 most important tips I’ve learned to make crafting a cover letter into an easy and pain-free process. Half of the tips are related to what you write, and the other half are tiny things that’ll make sure your cover letter is better than the rest. By the end of the list, there’s no way a hiring manager will be able to shuffle you to the bottom of the pile. Or you know…delete your email…
8 Tips for Cover Letters That Grab Hiring Managers’ Attention
1. Describe a pain point
Here’s the most important question any cover letter should answer: What problem would hiring you solve?
Notice that this question is about the company’s problem, not your desire to land the job! Tricky, I know.
But think about it: If a company has put up a job description, it means they have a pain point and need a solution. For example, if a company is hiring a web designer, it means they don’t think their current layout is up to snuff and they’re looking for someone who can get them there. That’s the problem they need solved, and that’s what your cover letter should make clear in first few sentences.
2. Don’t regurgitate your resume
This is a tip that you’ve probably heard before, but it happens all the time: Don’t use your cover letter to simply restate your resume!
Your cover letter is the perfect place to expand on things that your resume doesn’t detail, illustrate the more intangible reasons why you’re perfect for the job, and explain any particular circumstances that warrant discussion (for example, if you’re making a sudden or drastic career change).
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3. The tone should match the company
Cover letters are great for companies not only because they can see if you can solve the problem at hand, but also because they give hiring managers a sense of whether or not you understand the company culture.
How do they figure this out? Tone.
Take a look at a company’s website, how its social media is phrased, and how its employees talk about it online. Is this company a little more informal and fun? Is it buttoned-up and corporate? Your cover letter should be written in a tone similar to that of the company’s copy. Obviously put a professional spin on it, but keep the company’s culture in mind.
4. Keep the focus on the company
Hiring managers assume that if you’re applying to a particular job, that must mean you really want that job. Thus, you don’t need to spend your entire cover letter reiterating how badly you want the job and how great the experience would be for you.
It’s okay to spend one or two sentences tops explaining your love for the company, but then it’s time to turn the tables.
The majority of your cover letter should be illustrating to a potential employer what hiring you would do for their company. Again, focus on the pain point: What talents and skills do you have that would help this organization tremendously?
5. Use your numbers
A big problem I’ve seen in lots of cover letters is that they tend to be very vague in describing any notable accomplishments or achievements.
For example, instead of saying that you have had “a great deal of success as an email marketer,” use your numbers: “I spearheaded an entire newsletter redesign that resulted in a 500% increase in our open rate, which proves…”
Numbers also add intrigue and leave hiring managers wanting to hear more!
Psst! This tip holds true for resumes! (More here.) Adding numbers and statistics is a solid way to stand out!
6. Make your anecdotes short
While examples can make your cover letter super effective, many people make the mistake of including unnecessary or irrelevant information when using anecdotes that make them drag on and lose theirumph.
My personal rule is to make any example or story no longer than three sentences so that you can avoid going overboard and wasting valuable space. Here’s how to break it down:
- Sentence 1: Introduce the skill you’re highlighting.
- Sentences 2: Explain the situation where you showed off this skill.
- Sentence 3: What was the end result? Explain what it did for the company and what it proves about your character.
7. Make your opening line memorable
If the big opener to your cover letter is “I’m applying for Position X at Company Y” or “My name is…” it’s time to press the backspace button. There are two things wrong with both of these phrases:
- They’re redundant, so you’re taking up precious space! A hiring manager is already going to know your name from your application as well as which position you’re applying for. No need to repeat it.
- They’re generic and unmemorable. Give your hiring manager something to get excited about or be intrigued by.
So, how can you start a cover letter with something that has a little more pizzazz? Try opening with a favorite short anecdote, a quote that best describes you as a professional, or your personal tagline.
8. Everything should relate to the job description
As you write (and then read through) every line of your cover letter, ask yourself: How does this sentence relate to the job description? If you find yourself going on tangents or including facts that don’t prove your ability to excel at the job or understand the company culture, take it out.
And if you need some help making sense of exactly what will prove you are qualified for the job at hand, check out these 10 Tips for Deciphering Tech Job Listings.
8 Tips for Putting the Finishing Touches on Your Cover Letter
1. Research whom to address your letter to
Scrap the “To Whom It May Concern” greeting and do some research to find out who will be reading your cover letter.
In some cases, employers will be super helpful and straight up tell you whom to address that cover letter to. If you aren’t so lucky, a quick Google search can help, or if you have a connection to a potential employer, have a professional contact ask around to see if they can get a name.
If all else fails and you really want to avoid the dreaded “To Whom It May Concern” line, feel free to shoot the company an email. I did this before when I was applying to a company that had a plethora of people on its editorial and HR teams and I had no idea who’d be hiring me.
Here’s the quick template I used:
I’m applying to [name of company]’s [name of job title] position, and I was having some trouble figuring out whom specifically to address the cover letter to. Is there a particular person or department I should direct it to?
Thanks so much for your time!
2. Be smart with hyperlinks
If you’re going to use hyperlinks in your cover letter, there are two important things to keep in mind. First, try not to include more than two or three links tops in a cover letter (like an online portfolio or personal website). All links should be relevant, and your cover letter shouldn’t be used as a dumping ground for everything you’ve ever created!
Second, make sure you add context to a hyperlink to both draw attention to it and to make the hiring manager understand that it’s worth his or her time to click on. For example, if you’re referencing a recent design project you did, add that said project can be found “in my online portfolio” and add a hyperlink.
3. Delete extra images, clipart, emoticons and emojis
This is a no-brainer: Regardless of how “chill” the company says it is, keep clipart, emoticons, emojis, cute pictures of your puppy, and any other images OUT of your cover letter!
Squeeze an emoji into a cover email if you’re SUPER confident it’s appropriate. Otherwise, steer clear.
4. Keep it short (like, really short)
I’ve seen dozens of cover letters in the past month, and the biggest issue across the board is that people make their cover letters way too long.
Here’s the general rule of thumb to follow: Your cover letter should be a single page (no more!) and around 300-350 words. If you’re writing a cover email, three to five sentences works (since you usually have attachments or links for a hiring manager to click on).
5. Keep your font professional (and normal)
True story: I once received a cover letter from a friend where he’d had kept his writing to one page—but it was in eight-point font. Yikes.
Your cover letter font size should be normal (aim for between 10-point and 12-point), and your font should be straightforward and professional. Favorites include Arial, Times New Roman, and Georgia. Just say no to Curly Q or Comic Sans.
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6. Break up your paragraphs
Nothing provokes fear in people faster than a wall of text. Hiring managers get a visual of your physical cover letter before they ever read it, and if their first reaction is, “Oh god, it’s all one paragraph!” that’s not a good sign.
Instead, break up your cover letter into smaller paragraphs of three or four sentences each. It’s so much more aesthetically pleasing, and the person reading your cover letter will thank you.
7. Cut the vague professional jargon
As with in a resume, using phrases like “team player,” “self-motivated,” or “results driven” only makes your cover letter generic and unmemorable. Use more lively language, or better yet, use specific examples to prove your point.
8. Re-read your cover letter over (and over and over)
Editing is the most tedious but also the most necessary part of any cover letter writing you do. Start by printing your cover letter out and reading it aloud. I also recommend reading the cover letter starting with the last sentence and working your way up.
Another pro tip: Definitely get someone else to read your cover letter. In many cases, you might think your writing is pristine, but a friend will find at least a couple typos and point out some places where your wording is a little clunky.
Getting that perfect cover letter doesn’t have to be a time-consuming process. Use these tips and you’ll be snagging the job (and impressing potential employers with your savvy) in no time!
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Lily is a writer, editor, and social media manager, as well as co-founder of The Prospect, the world’s largest student-run college access organization. She also serves in editorial capacities at The Muse, HelloFlo, and Her Campus. Recently, she was named one of Glamour’s Top 10 College Women for her work helping underserved youth get into college. You can follow Lily on Twitter at @lkherman